The phrase ‘seeing is believing’ is apt in many circumstances; however, when it comes to the cleanliness and the hygiene of office carpets, it most definitely does not apply.
By that, we mean that if you look at the carpet in an office, see it is clean, and believe that it does not require any carpet cleaning, you could be very much mistaken.
An office relocation is a task laden with several to-dos and complications, but that doesn’t change the fact that it sometimes needs to be done.
Can you manage to minimise downtime and sustain operations while you relocate?
Such a high-stakes situation requires the expertise of a great office removalist, whose input is often invaluable.
As the owner of your business, how much do you know or get involved with the commercial cleaning of your premises?
Do you even use commercial cleaning services such as carpet cleaning services?
When you are considering what new commercial furniture to buy for your business, there will be several factors that you need to take into account.
The first, and most obvious, is determining exactly what pieces of office furniture you require.
If one of those happens to be one or more office desks, then from that there will be several variables that must be considered before pinpointing the specific desk or desks you are going to buy.
For any business or building owner deciding that they wish to have a commercial lift installed on the property, there are a multitude of further decisions to be made.
If we were to list them all it would probably take up the rest of this post, so we will avoid that.
Cloud hosting is one of the newer terms you may have heard being referred to by an SEO consultant when discussing how to optimise your website for better rankings. Now, this does not mean your website is stored on fluffy white clouds floating across the sky; rather, it is hosted across multiple servers in numerous locations worldwide. This differs from the hosting you are most likely familiar with, where websites are hosted at a single server location.
There are several advantages that cloud hosting provides, and most of them can have a positive influence on your SEO and, ultimately, your rankings on Google.
Here are five reasons why that is the case:
Hosting In Multiple Locations Means Your Website’s Servers Are Closer To Users
Your website is accessible worldwide, but you must also be aware that certain countries are where you are most likely to see visitors access your website. The main English-speaking countries will be the USA, UK, Australia, Canada, New Zealand, and Ireland.
With your cloud hosting company having servers in those main countries, your website gains approval from Google as one of its ranking factors is related to the proximity of a website’s hosting server to those who are searching for and accessing that website.
Google is so much part of our everyday lives that it makes sense that businesses advertise on it to find new customers. Whether it’s gigantic multinationals or local tradespeople, Google’s search algorithms do an amazing job of matching searches with relevant ads and then serving them all up on the results page.
But just how effective are Google Adwords (or just ‘Google Ads’ after a recent rebrand) and what is the best way to use them?
Google Ad Statistics
In terms of effectiveness, Google Ads are hard to beat. In fact, they have a ‘click through’ rate of about 8% which means that of every 100 ads, 8 are clicked on by browsers. That might not sound like much but if compares very favourably to other methods like email marketing or in-person marketing like print media.
In addition, paid ads get about 65% of all clicks, compared to other types. YouTube (a Google-owned company) is equally impressive, with about four out of 10 consumers saying that they’ve made a purchase based on something they’ve seen in a Google Ad.
Although racism and sexual discrimination are the two forms of discrimination we see in the news most often, age discrimination is actually a huge problem throughout Australia. It happens to people in all industries across all sectors when their perceived value becomes less due to their age.
Fortunately, though, there are a few tried and tested techniques that you can use to deal with age discrimination. Never sit back and accept things as they are. Instead, take a proactive approach and eliminate all forms of workplace discrimination before it has a chance to take hold.
In the rest of this article, we’ve outlined our top five strategies for dealing with age discrimination in the workplace. These include:
If not dealt with promptly, age discrimination can have significant mental health effects. It’s therefore crucial to seek professional advice where necessary. If you’ve already lodged a complaint with your HR department with no action, it could be time to speak with a lawyer. Remember, your HR officers do work for your employer, and they may be encouraged to cover up and complaints.
Myer today announced that it is offering free shipping for online orders. According to the news.com.au report, currently $5million is spent on the Myer website annually, and there are ambitions to drive this closer to $50million.
Will free shipping make a difference?
But is it too little, too late? Australians are already shopping online at local and overseas retailers, but to achieve the ambitions stated by Myer, surely more than saving a few dollars on shipping will be required.
To counter the volume of online sales occurring at overseas retailers, some of the major retailers tried to pressure the government to lift the restrictions that allow purchases under $1000 to not have to pay GST.
It remains to be seen whether the small differences of free shipping or perhaps adding 10% to purchases if the GST was applied, will make Australians any more likely to shop online with local retailers.
The internet introduced transparency to the Australian shopper – it is incredibly simple for shoppers to gain an understanding of comparable prices, particularly at overseas retailers. Although retailers can explain away why they have to charge high prices, due to high local retail rental, higher local wages, ultimately many Australian shoppers still feel that prices are too high.
A recent article by The Sydney Morning Herald cited a retail industry body claiming that 88,000 jobs would be lost in the retail sector if the government did not levy GST on all goods bought online (currently any purchases bought overseas below a value $1,000 AUD do not attract the 10% Goods and Services Tax levied against items bought in Australia).
While some retailers and industry bodies are busy using tactics to try and protect their eroding revenue and market share they aren’t looking at the bigger picture and assessing why the trend is growing for consumers to purchase online. They also need to assess what they can do to serve these consumers. This is standard business management and something businesses do regularly, retail in Australia should be no different.
